Business

Can the rideshare industry reinvent itself?

It wasn’t that long ago that UBER came on the scene. Now, just ten years later, they are considering a possible valuation of 120 billion as an initial public offering. LYFT, another ride-sharing company that started in 2012, is now seven years later valued at $15.1 billion.

Rideshare companies like Uber and LYFT were born out of the technology boom we’ve all witnessed in the last 10 years. Companies like Groupon and Airbnb have become benefactors of a new era of growth never seen before.

Rideshare started because a company (UberCab) in San Francisco came up with an app that could request a ride using a smartphone, the rest is history.

Innovation, cutting-edge technology, recognition of a market need, and experienced leadership all play a role in creating a successful company.

The question is, can these innovative startups that have been so successful evolve once again? The answer is obviously yes.

Horse-drawn carriage hire services began operating in both Paris and London in the early 17th century. Proof that there is always room for new disruptive innovators.

How can the rideshare industry reinvent itself?

When one industry has failed to meet the demands of growing market share, another is ready to take its place. The secret, of course, is to recognize and understand the failings of companies like Uber and LYFT and fill that gap.

Where are these potential gaps?

Listening to complaints from drivers and passengers alike opens up new opportunities for innovation.

RIDERS

Concerns about passenger safety

Surprising surge charges

You cannot travel with small children: Uber and LYFT do not provide child safety seats.

You can’t request a driver you like.

DRIVERS

security concerns

You need a better salary structure for drivers. It pays the bills but that’s all.

Inconsistent, good as a temp job but nothing for the long term employee.

Unable to create your own business book to create more consistency.

Disrupting the Disruptors

One such company by the name of TRYP Technologies, Inc. has identified many of these gaps and appears to be on the forefront of becoming a disruptor in the rideshare industry. His model not only creates more independence for drivers, but also addresses many of the concerns passengers have. TRYP Technologies, Inc. is headquartered in Las Vegas, Nevada and promises to become a major disruptor of the ridesharing market starting in 2019.

For the TRYP Riders they have addressed

  • Security concerns that allow the passenger with a click to have the central office listen and act accordingly.

  • Second, there are no overcharge charges, which has always been a common complaint.

  • They promise to be one or two percent less than their competitors

  • They have addressed the concerns of parents with young children about the availability of car seats.

  • They can also request the driver of their choice.

  • Referral program that earns points that can be converted into cash.

As for the TRYP conductors, they can

  • Earn 100% of the fee and tip and you can get paid from the app instantly.

  • Drivers pay a monthly software subscription fee of $199.

  • The driver app includes security features when clicked on, which will allow the head office to listen and act accordingly.

  • Build your own business book allowing riders to apply for them.

  • Referral program that earns every time a referred driver picks up a passenger.

  • storage options

Tryp’s technology is designed to provide fast, efficient and affordable on-demand transportation with complete peace of mind throughout your journey. Their claim to keep a close eye on the safety of all their users at every point during Tryp’s journey makes them a game changer for the ridesharing industry.

If you are interested in becoming a driver, check out their driver program at: www.Fastzap.net/tryp

Article written by Scott Johnson, an independent consultant for TRYP Technologies.

Copyright 2019