The purpose of a job portal is to help both companies and individuals find jobs. Websites like CareerBuilder and Dice are large job search websites that serve as a marketplace.

People are more comfortable with the work culture and growth opportunities of a firm when they have a clear picture about their future. A good employee portal helps in building that trust factor and reduces confusion.

Identify Your Niche

One of the most important things you’ll need to do when building a portal is to identify your niche. This will help you stand out from the competition and attract potential customers.

There are several ways to do this, but the most common way is to study blogs of market leaders and popular portals like Quora and Reddit to see what kinds of professions are getting attention. Then, you can build a job portal for these sectors and keep a keen eye on current market trends.

Another way to find a niche is to look for unfulfilled needs in the industry and then fill them. You can also use resources like Think with Google and Nielsen consumer research to understand the pain points, wants, and breakout trends in the industry you want to enter. This will help you determine if there is a market for your idea and will give you more confidence to make the leap into starting a business.

Develop a Business Plan

Job portals help to improve the productivity of business. They take away the burden of recruiting from human resource departments and enable them to focus on other aspects of the business. They also offer a wide range of benefits to the employees.

Generally, there are two varieties of websites directed towards supporting employment news India and employing personnel: those that embrace all sectors, and ones that concentrate on a distinct sort of work, business or profession. Building sites of the first kind is not worth it, as you will have to compete with market leaders, and this takes up a lot of time and money.

Applicants need to be able to search for jobs on your portal by job title, location or company size. This is important for them to find what they want. Moreover, they need to be able to bookmark and apply to jobs that are relevant for them. Also, they should be able to upload their resumes and cover letters to the job application. Besides, they will be interested in knowing the work culture of your organization and the offered benefits.

Build the Portal

A job portal is a valuable tool that takes menial tasks from your HR team’s hands, so they can concentrate on more important functions. Often, these are the kinds of tasks that don’t have an immediate impact on your bottom line, but they can add up over time.

Make sure your portal is easy to use and visually appealing to encourage early engagement. It should be modeled after tools your employees already use, so the interface feels familiar.

Another great feature to include is the ability to upload documents. This can be anything from academic certificates to conference photos, or any remarkable achievements that highlight an applicant’s skills. It also saves time and energy for both the recruiter and the applicant by allowing them to skip resume screenings.

Launch the Portal

Once the portal has been built, you’ll need to promote it. You can do this by putting up posters around the company, adding the link to your bio and diligently posting content that redirects people to the portal.

Blackbyrn suggests spotlighting employee success stories on the portal. This can help in attracting talent and increasing employee retention. It is also useful for sharing company culture and values, which can attract a lot of potential candidates.

Employees can have a lot of questions and issues that need to be addressed quickly. This can be done by implementing a ticketing system within the portal. This can help in reducing the number of emails and calls to the HR department.

Employees can even check on the status of their case in the portal. This can reduce the workload of the HR team and enable them to focus on delivering excellence. This can also reduce the cost of recruitment by improving productivity and efficiency.